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Writing + Photography

Memoirs and musings of Darius Bashar. Toronto portrait photographer and writer, in pursuit of all things real, raw and intimate. 

Project Finished Day 01

Last month my friend Elan Marko invited me to join his online sales sprint group. This was a group of entrepreneurs that were going to login through zoom (video calling app) for 2 hours a day and focus on one personal (sales related) task, which they were going to work on alone, usually in their own homes or a coffee shop.

We’d say some really quick hellos, share our 1 intention for the 2 hour sprint and then put our video on mute and just WORK.

You weren’t required to login every day, but at a minimum, 2 group work sessions a week.

Everyone was working on something different. Interactions were minimal, but you’d see everyone’s floating heads for the entire 2 hours, muted but moving and hustling. Getting shit done. 

I never really knew exactly what anyone was doing, but being able to see real human faces, was a game changer. It provided a really cool positive social pressure. A reminder to make the day count… cause everyone else seemed to be. It brought a lot of focus and ramped up my productivity.

So grateful to Elan and the whole team in the May sprint. It felt really supportive, fun and was effective. I highly recommend it to any entrepreneurs that might be having trouble focussing at home alone. 

So, when Blake Fleischacker asked me if I wanted to join his Project Finished sprint, I got that same tingle in my stomach that I got when Elan asked me a few weeks back… one part part nervous.

Project Finished is similar but different. One key difference is that the group work session starts at 6:30am instead of 9:30am or 1:30pm, which is the time slot for Elan’s sprint. This means (mostly) uninterrupted time to work, as the work day has not yet begun for most people and I won’t be bombarded by emails and text.

The other big difference is Project Finished requires you to make (almost) every 6:30am group work session. (yikes!) Sounds intense, but I think this might be really great for me, as my gut is telling me I need more structure.

The other difference is it’s not a sales focussed sprint. It can be, if you want that to be your monthly project, but the point is you pick 1 project and you focus on that singular goal from 6:30am to 8am every single weekday.

For me this is a giant experiment. And you know how much I love experiments. 

My hypothesis is if I carve out 90 mins a day, 5 days a week and share a heartfelt, social media post (this write-up is day 01) I will be able to organically and sincerely grow my HEARTshot photography business. 

My theory is that 1 real and honest post will = 1 new HEARTshot client. And more importantly the *right* type of client. People who see and feel the real me and want to make something magical together. 

It’s a theory. I may be wrong. But there is only one way to find out. 

So much love to my brilliant, innovative and creative homies Elan and Blake. I feel so grateful to have you guys in my life and that you both felt I would be a good fit for your amazing sprints. Thanks for continually inspiring me.

much much much love. 


For anyone that feels called to working together, I have an amazing promo this month. See the link below for all the deets --> HEARTshots Promo

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